I try and have balance in my life which is a lot easier said than done especially when you
juggle a fast-growing business and family life. It’s easy to lose sight of the big picture
sometimes when a lot is happening. As for inspiration, I get most inspired when I’m
travelling, removed from the everyday office life. It seems as soon as I get on a plane, I
remove myself from the day to day routine and ideas come flooding in.

Tutu du Monde began with my quest for a ‘ballerina dress’ for my own little daughter – a then four-year-old fussy dresser! Faced with market offerings of uninspired and uninspiring mass-produced, pink polyester, I instinctively drew on my own design aesthetic and experience and decided to create my own tutus. Thus, the brand was born and formally
launched in 2009. What I initially considered a ‘side-project’ soon took over my life.

I try and have balance in my life which is a lot easier said than done especially when you
juggle a fast-growing business and family life. It’s easy to lose sight of the big picture
sometimes when a lot is happening. As for inspiration, I get most inspired when I’m
travelling, removed from the everyday office life. It seems as soon as I get on a plane, I
remove myself from the day to day routine and ideas come flooding in.

Tutu du Monde began with my quest for a ‘ballerina dress’ for my own little daughter – a then four-year-old fussy dresser! Faced with market offerings of uninspired and uninspiring mass-produced, pink polyester, I instinctively drew on my own design aesthetic and experience and decided to create my own tutus. Thus, the brand was born and formally
launched in 2009. What I initially considered a ‘side-project’ soon took over my life.

When it comes to fashion and street style, the kids of Seoul know how it’s done! This year, Tutu du Monde, in partnership with Farfetch, have taken part in Seoul Fashion Week to showcase our brand as well as our longstanding relationship with the online global retailer Farfetch.